Thursday, April 18, 2013

CAREER SWOT ANALYSIS

A STRATEGY FOR SUCCESS

“When I was in 1st grade my Dad took me on a Father and Son campout sponsored by our church. It was late spring at Lake Tahoe – cold, gray and drizzly… So when one of the dads broke out some boxing gloves and drew a ring in the sand, I was thinking this whole thing might not be a bust after all.

“I watched while the older boys – 10 and 11 year olds – had their matches. I was pretty confident that I could do better than they were—after all I watched Wild, Wild West every week and had all the moves down. I begged Dad to let me get in the ring. He finally relented, and I was matched up with a 5th grader who weighed twice as much as me. Frankly, I was quite surprised at how easily he knocked me on my can – repeatedly. When it was over, his dad said to mine, ‘I guess my son is too well-built for your boy.’ I remember thinking, ‘Too well-built! He’s 10 and I’m 6!’”

(The previous is an excerpt from a blog I recently read by Lance Boldt, Vice President and Co-Founder of AutoNetTV and a BYU alumnus.)

A buzz word in today’s terminology, SWOT analysis, is all about planning ahead and strategizing to play your strengths and fortify shortcomings. While it’s the same concept as watching Wild, Wild West every week to prepare for battle, its components have proven to be a little more reliable:

1. Identify your strengths and use them to get you the biggest bang for the buck
2. Acknowledge your weaknesses and reinforce flaws till you have overcome them
3. Opportunities for improvement can be identified and turned into positives
4. Threat identification and risk planning can eliminate their likelihood

We have all had situations when the competition has been immense. Figuratively speaking, what are you doing to make sure that you’re not knocked around too much upon entering the job force? We want to know!

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